For Mercedes-Maybach, the debut of three new fashions final night time signaled a shift – a subsequent chapter for a model with a mission to create “moments wherein magic is born”. The autos are the primary Night time Sequence creations to mix new-age powertrains and design with the hallmarks of Maybach luxurious.
Historically, Maybachs are unique, elegantly packaged autos that heighten the nice of Mercedes-Benz autos with added options, together with extra superior expertise, and energy. The brand new Night time Sequence S-Class, EQS SUV and GLS do not change that core method, as a substitute including to it new daring look enhancements.
“Our aim was to create an thrilling new fashion, providing a playful sense of rise up that’s surprising to what you often see in a Mercedes-Maybach,” Gorden Wagener, Chief Design Officer Mercedes-Benz Group AG mentioned in a press launch.
The three autos share most of the identical Maybach Night time Sequence design traits: darkish chrome, rose gold detailing, wheels with a “darkish shiny” Maybach sample and herringbone inside accents. An in-car display screen illumination sequence begins upon entry that options an unique Night time Sequence animation. Distinctive ambient lighting choices are designed to reinforce the Night time Sequence colour palette.
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Every mannequin additionally options its personal Night time Sequence enhancements primarily based on exterior styling particulars.
“There was an industry-wide rise in blacked-out or dark-themed styling packages. Not everybody desires brilliant, flashy metals for trim items and wheels, and that is notably evident in youthful consumers,” Paul Waatti, supervisor of {industry} insights at AutoPacfic informed Newsweek.
“To a luxurious buyer particularly, personalization is the whole lot. The most recent Night time Sequence fashions prolong a dark-themed choice to the Mercedes-Maybach lineup, and it ought to assist broaden the posh marque’s buyer base with an attractive possibility for a brand new wave of youthful clientele.”
Mercedes will make the Maybach Night time Sequence design bundle out there on the 2024 Mercedes-Maybach S-Class ($184,900). When the 2024 Mercedes-Maybach EQS SUV ($200,000, est.) is launched to the U.S. market later this 12 months, consumers will have the ability to get the Night time Sequence mannequin. The 2024 Mercedes-Maybach GLS Night time Sequence shall be out there early subsequent 12 months.
Pricing for the Night time Sequence packages has not but been introduced.
Along with the Night time Sequence vehicles, Maybach Icons of Luxurious will quickly debut a Night time Sequence-inspired assortment with luggage, sneakers and eyewear for discerning clients.
